Friday, January 11, 2008

Illegal Streaming video Inspires Corporate Trends

Down Load your TV

This is a link to another blog discussing the similar topic of Streaming Video and Trends in the Cross medium adaptations on viewers and TV providers.

Streaming media started with broadcasting radio and then television through the airways as a continuous feed of information but the viewer had no control of the time that one could view or listen to the broadcasted programs. The receiver was at the mercy of the broadcaster to be around a television or radio when their favorite program was aired.
With the invention of the magnetic tape and home devices such as audio tape recorders and video tape recorders (VCRs), consumers where then able to program and record their favorite material.
Over time, with the digital age, Tivo made it popular to be able to digitally record one's favorite television shows, leave out the commercials and save the material for when ever the had time to watch their shows.
The new trend, which has followed the explosion of streaming video over the last few years, is that many mainstream and corporate entities are adapting to the times and are offering their television shows in down-loadable and/or streaming video content.
ABC, Disney, and others many times have offered down-loadable version 24 hours after the original airing, often with a fee for some of the top rated shows. I remember episodes of 'Late night with Conan O’Brien' for sale on iTunes. but many networks are offering Streaming versions of their shows for free. the problem with this is that one must be directly connected to the internet while watching these shows. no saving for later viewing. These often come with commercials that are difficult to pass through if you do not wait for the content to buffer fully.

This is a great example of how the large media producers have to adapt to their viewing audiences through the changes of technology.

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